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How To Quit Your J.O.B. and Start Your Own Business in 24 Hours or Less!

Posted by Christine Burke on Monday, December 12, 2016, In : Implementation 




Join me on this live webinar where I tell you how you can start your own business in 24 hours or less.

Spaces are limited so register now!
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Master Your Message

Posted by Christine Burke on Saturday, August 6, 2016, In : Marketing 

We have all heard of the 30 second or elevator speech. You might also know it as your pitch.

How do you describe what you do? Do you find yourself having to explain more? Possibly it is because your business name or message does not adequately convey a quick insight into your business.

Too, you may have a message that is focused on something other than what your client wants. Many times we have opportunities to interact with those that may not be a customer or client of ours, but may know some ...
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No, it's not a movie!!!!

Posted by Christine Burke on Thursday, June 30, 2016, In : Marketing 


Do you know what a call to action or CTA is? If you are in business you should!

This blog post came to mind, as many do, when I saw ignorance (?) in action. Or shall we say inaction?

Recently, while at a very well attended and private invite only event, I had the opportunity to speak with very experienced (so they said - and what I had heard) professional development coach. I had been interested in possibly working with this person, because coaches need coaches too, and had approached to learn ...
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Where Does Your Most Profitable Customer Come From?

Posted by Christine Burke on Wednesday, February 3, 2016, In : Marketing 


In addition to tracking your cost per acquisition (this is your cost spent to get a new customer) you should also know where your most profitable customer comes from. This includes walk-ins to your store, if you have a physical location, and "click-bys" if you have an online presence.

I was surprised by the information I recently received from Shaw Academy regarding Facebook and Pinterest. Most people would think that Facebook brings the most profit but according to Shaw, it is actually Pinter...
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Mix It Thoroughly For Best Results!

Posted by Christine Burke on Monday, January 18, 2016, In : Implementation 


Have you ever gone to eat something or drink something and it tastes funny or the texture is off? You go, "Ick" or "eeew", and then you look at the label and you were supposed to shake it or mix it well. Your marketing plan requires a mixture too, for your sales and profitability to be successful and for you to reach your goals.

Frequently I am in an Insight session with a client and I ask, "Are you doing X, Y, Z, W..." and so on and they look at me with either shock, frustration or a "really?...
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Don't Forget The Little Things - Handy Note Tool

Posted by Christine Burke on Saturday, January 16, 2016, In : Implementation 


If you are like me, you spend considerable time in your car on the road. Hopefully you will not be talking on the phone without a headset, or texting, but instead going over all of those things that you need to do. This happens to me and it's usually on the way to an appointment and Voila! I come up with a great idea or strategy or else something that I had already forgotten once, pops into my head.

A few years ago, I had sticky notes in my car so that I could write dates and times on my pape...
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About Me


Christine Burke Christine combines her personality and experience in her consulting, educational, and entrepreneurial endeavors. She is the owner and chief marketing officer for OMG! Outsourced Marketing Guru, catering to entrepreneurs, start-up businesses and established companies. In this role she provides business services including, but not limited to, brand development and strategy, digital marketing, business plans, pricing strategy, product development and motivation! Christine also consults as a change agent implementing process improvement, growth strategy, and best practices. Prior to becoming an entrepreneur, Christine spent seven plus years at Citigroup in her role as Vice President, Marketing, Communication and Production. She is the recipient of the President's Volunteer Service Award and currently volunteers for Shop With A Cop and the National Law Enforcement Memorial and it's Ride and Run to Remember. Christine holds a Master's Degree in Business Organizational Management, a Bachelor's Degree in Criminal Justice/Psychology and a Diploma in Digital Marketing. Christine consults in both the business and criminal justice areas and she relishes the chance to tell a good story or provide technical expertise. If you would like to have Christine speak at one of your events, please contact us by email.
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