Showing Tag: "call" (Show all posts)

No, it's not a movie!!!!

Posted by Christine Burke on Thursday, June 30, 2016, In : Marketing 


Do you know what a call to action or CTA is? If you are in business you should!

This blog post came to mind, as many do, when I saw ignorance (?) in action. Or shall we say inaction?

Recently, while at a very well attended and private invite only event, I had the opportunity to speak with very experienced (so they said - and what I had heard) professional development coach. I had been interested in possibly working with this person, because coaches need coaches too, and had approached to learn ...
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Mix It Thoroughly For Best Results!

Posted by Christine Burke on Monday, January 18, 2016, In : Implementation 


Have you ever gone to eat something or drink something and it tastes funny or the texture is off? You go, "Ick" or "eeew", and then you look at the label and you were supposed to shake it or mix it well. Your marketing plan requires a mixture too, for your sales and profitability to be successful and for you to reach your goals.

Frequently I am in an Insight session with a client and I ask, "Are you doing X, Y, Z, W..." and so on and they look at me with either shock, frustration or a "really?...
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About Me


Christine Burke Christine combines her personality and experience in her consulting, educational, and entrepreneurial endeavors. She is the owner and chief marketing officer for OMG! Outsourced Marketing Guru, catering to entrepreneurs, start-up businesses and established companies. In this role she provides business services including, but not limited to, brand development and strategy, digital marketing, business plans, pricing strategy, product development and motivation! Christine also consults as a change agent implementing process improvement, growth strategy, and best practices. Prior to becoming an entrepreneur, Christine spent seven plus years at Citigroup in her role as Vice President, Marketing, Communication and Production. She is the recipient of the President's Volunteer Service Award and currently volunteers for Shop With A Cop and the National Law Enforcement Memorial and it's Ride and Run to Remember. Christine holds a Master's Degree in Business Organizational Management, a Bachelor's Degree in Criminal Justice/Psychology and a Diploma in Digital Marketing. Christine consults in both the business and criminal justice areas and she relishes the chance to tell a good story or provide technical expertise. If you would like to have Christine speak at one of your events, please contact us by email.
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