Browsing Archive: February, 2016

OMG! Outsourced Marketing Guru is on Periscope and Twitter

Posted by Christine Burke on Thursday, February 4, 2016, In : Marketing 

Are you using Periscope in your business? If not you need to surface and see what's up!!!!

You can catch your OMG! Outsourced Marketing Guru at random moments during the #lifeofanentrepreneur where I jump on and give you random tips, advice and sometimes, my lunch menu!

We also talk about our client's promotions and specials.

Periscope broadcasts live to Twitter now too. I will work on getting those videos up on the OMG! website but for now you can check them out on our Twitter feed @OMGChristin...

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Where Does Your Most Profitable Customer Come From?

Posted by Christine Burke on Wednesday, February 3, 2016, In : Marketing 


In addition to tracking your cost per acquisition (this is your cost spent to get a new customer) you should also know where your most profitable customer comes from. This includes walk-ins to your store, if you have a physical location, and "click-bys" if you have an online presence.

I was surprised by the information I recently received from Shaw Academy regarding Facebook and Pinterest. Most people would think that Facebook brings the most profit but according to Shaw, it is actually Pinter...

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Did You Miss Out On 1,228,500,000 Customers in 2015?

Posted by Christine Burke on Wednesday, February 3, 2016, In : Insight 


If you are not selling online, you probably did! According to Shaw Academy, in 2015 there were 1,228,500,000 online buyers. How many of those did you capture?

The future of sales and customer engagement is ONLINE. It will come through your website, and social media sites such as Facebook, Pinterest, Instagram, YouTube, Google+, Periscope, Twitter and other such services. These will be accessed by computer, but more and more it will be by the mobile device.

Do you have an online presence? If not...

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Need Inspiration? Have A Great Business Idea?

Posted by Christine Burke on Tuesday, February 2, 2016, In : Education 


I am so excited that my third book, WHY Do You Do THAT? was published today to Amazon Kindle. I have to thank all of the contributors who told their story to inspire others.

I believe that your reason for getting into business is important and can really make an impact.

I'd love to hear your thoughts.

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Great Solution For Quick And Inexpensive Shipping

Posted by Christine Burke on Tuesday, February 2, 2016, In : General 
I had this on Periscope and Twitter today (@OMGChristineB) while I was at the US Post Office. They have great overnight and two-day shipping with envelopes and boxes which are flat rate.

I love recommending these to clients as the small box is only $6.80 (used to be like $5) and you can put whatever you want into these boxes and not worry about weight. They also have two great medium sizes (the heights and widths vary) for around $13. Can't beat it!
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About Me


Christine Burke Christine combines her personality and experience in her consulting, educational, and entrepreneurial endeavors. She is the owner and chief marketing officer for OMG! Outsourced Marketing Guru, catering to entrepreneurs, start-up businesses and established companies. In this role she provides business services including, but not limited to, brand development and strategy, digital marketing, business plans, pricing strategy, product development and motivation! Christine also consults as a change agent implementing process improvement, growth strategy, and best practices. Prior to becoming an entrepreneur, Christine spent seven plus years at Citigroup in her role as Vice President, Marketing, Communication and Production. She is the recipient of the President's Volunteer Service Award and currently volunteers for Shop With A Cop and the National Law Enforcement Memorial and it's Ride and Run to Remember. Christine holds a Master's Degree in Business Organizational Management, a Bachelor's Degree in Criminal Justice/Psychology and a Diploma in Digital Marketing. Christine consults in both the business and criminal justice areas and she relishes the chance to tell a good story or provide technical expertise. If you would like to have Christine speak at one of your events, please contact us by email.
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